Privacy and Data Protection Policy

Last updated: July 2, 2026

The administrator of the personal data is HELP BAG Ltd., 12 Sadowa St., 43-100 Tychy, Poland, NIP 6462998881, REGON 523157283, KRS 0000992798, e-mail: hello@helpbag.eu. The company has not appointed a Data Protection Officer.

Purpose and basis of data processing

Personal data is processed for:

  • order fulfillment,
  • user account maintenance,
  • customer contact,
  • handling complaints and returns,
  • marketing and analytical purposes.

Legal basis for data processing:

  • Article 6(1)(b) of the RODO - performance of the contract,
  • Article 6(1)(c) RODO - legal obligations (accounting),
  • Article 6(1)(f) of the RODO - legitimate interest (communication, investigation of claims, protection against fraud),
  • Article 6(1)(a) RODO - consent (marketing, cookies, analytical and advertising tools requiring consent).

Scope of data processed

  • name,
  • email address,
  • phone number,
  • delivery and billing address,
  • Invoice data, including TIN,
  • order history,
  • technical data (IP address, cookie IDs, browser and device data),
  • communication-related data.

Data sources

  • directly from the user (order forms and contact forms),
  • admin sales systems,
  • Marketplace platforms (if the purchase was made through them).

Recipients of data

  • courier and logistics companies,
  • payment operators,
  • accounting office,
  • Providers of IT services, hosting, email, analytics and advertising tools,
  • sales platforms.

Data may be transferred outside the European Economic Area, including to the U.S., using appropriate mechanisms to legalize the transfer (SCC or EU-US Data Privacy Framework, if the provider uses it).

Data storage time

  • data related to procurement and accounting records - up to 6 years,
  • User account data - for the duration of activity and the period needed to settle claims after deletion,
  • marketing data - until you withdraw your consent or object,
  • data related to communications - for the period necessary to handle the case and secure claims.

Users' rights

You are entitled to:

  • right of access to data,
  • The right to rectify them,
  • The right to delete data,
  • The right to restrict processing,
  • The right to data portability,
  • The right to object,
  • The right to withdraw consent at any time.

Exercise of rights shall take place no later than 30 days after receipt of the request. Requests should be addressed to: hello@helpbag.eu.

You also have the right to file a complaint with the President of the Office for Personal Data Protection.

Cookies and tracking technologies

The service uses cookies and similar technologies (pixels, tags, online identifiers) stored on or read from the user's device.

Purposes of using cookies:

  • Ensuring proper operation of the site and store (session maintenance, login, shopping cart),
  • Analysis of traffic and usage statistics,
  • Conducting marketing and remarketing activities and measuring the effectiveness of ads.

Types of cookies used:

  • essential cookies,
  • functional cookies,
  • analytics cookies,
  • marketing cookies.

Legal basis for the use of cookies:

  • cookies necessary - legitimate interest of the administrator,
  • Analytical and marketing cookies - user consent through the cookie banner.

The user can change or withdraw consent to analytics and marketing cookies at any time through the cookie banner or browser settings. Restricting cookies may affect some functionality of the website.

Contact

For matters related to the processing of personal data, please contact us: hello@helpbag.eu

Policy changes

The policy may be updated from time to time. The current version is always published on this page.